75 years working with fine jewellery make for the stunning designs and outstanding service Allure Jewellers are renowned for today. We take pride in the jewellery design and skilled craftsmanship that make us who we are. Manufacture as well as jewellery and watch repairs all take place in our on site workshop so your precious items never have to travel far.We welcome you to visit us in our newly opened London showroom, so you can see the beauty of our stunning designs for yourself.

Admired but not easily replicated, Allure Jewellers is firmly grounded in our founding principles – in who we are and what our mission is. Our goals and principles are guided by our devotion to creating the most reputable name in the jewellery industry. Built on years of trust and endless opportunities provided by our ever growing local and international clientele - customer service is fundamental and to honour this we provide a life time cleaning and check up service for all. 

We specialise in rare and unusual diamonds, and each stone we work with is GIA certified and graded to the industry standard. Together with our in-store diamond experts, our team will help select the perfect stone to suit our clients individual requirements, balancing stone characteristics, budget and the right diamond for the chosen setting.